There is no reason for a major company to have a situation where their biggest executives are having to travel through commercial airlines. Even if you are putting them on first class and they are enjoying their flights, you are not doing things in the most efficient and comfortable way. When it comes to the option of charter flights, you have to think about why you would want to get a private jet. It is not because you want excessive luxury, it is because you will know a lot more convenience when your execs can travel using this method.
Let us compare traveling by commercial airline vs. using a private jet. Say you have an executive who is in New York and they need to get to Dallas within the same day. You will look at commercial flights and only a couple of them have seats probably in economy class. You will have to pay a last minute price, and you will probably not even get your executive to where he needs to go on time, because you did not know about the trip until the last moment. But if you had a private jet waiting, they would be able to make the trip far more quickly.
Not only would the trip happen when they wanted to go, but they would arrive in luxury and they would be able to focus on work and making deals throughout the flight. They would have the whole jet to themselves. It means they could take a short nap, get back up and start working on the proposal before they land. At the end of the day, companies succeed when their execs are being as productive as possible. And when your execs feel as though you are taking care of them, they are going to put their best foot forward each day.